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Television, Radio, Print Ad or Social Media?

nelson-eddy-402480_960_720Planning to invest on a good advert? You have to read this first.

Television commercials, radio, and print ads had long been servicing the business sector for many years.  These forms of advertisement have dominated the industry for many years but not for long.

With the birth of internet comes social media, internet marketing, and search engine optimization. What are these? These are modern forms of advertising medium, a new alternative to traditional media.

We know that traditional media is an effective advertising medium however too expensive for small and start up businesses to afford. This is perhaps the main reason why many businesses prefer to use social media to advertise their products and services.

Why more and more businesses are choosing Social Media

  • Social media advertising is by far the cheapest form of advertisement. Recent study shows that social media allows a business to reach more than 1000 people for a price of only $3. This is a great advantage that businesses can take advantage of.
  • One distinct difference of social media versus traditional media is the ability to interact with your customers. You get to hear what they have to say and directly deal with customer feed backs (positive or negative).
  • Start up businesses that has started their own websites can even boosts their online presence through social media. Many start up businesses claims to gain strong backlinks from social media sites. These claims were verified by many reliable backlink checker applications.

Why Social Media is Better than Traditional Advertising?

There are many ways to take advantage of advertising online. You are able to include standard components into your social networking campaign. You are able to promote video advertisements, submit articles, conduct webinars, live podcasts, and more. Social networking could be the only effective “billboard” that allows you to talk to your clients, answer their concerns, and supply feedback to them.